With its stylish and sleek design, the 2017 Chrysler Pacifica is the next generation minivan. This email and social campaign targeting Honda and Toyota minivan owners, compared the advance features of the Pacifica to its counterparts, the Honda Odyssey and the Toyota Sienna. Our goal was to convert potential in market buyers into Chrysler Pacifica owners

The email campaign infused energetic imagery along with informational graphics showing why "no other minivan compares" to the Pacifica.